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Below is a list of frequently asked questions. If you need additional
information, please contact a representative at 1-888-821-2840 Monday
- Saturday 9am-9pm EST. Alternatively, you can send an email to us at customercare@myadclicks.com.
- What is pay per click advertising?
- Where will my ads appear?
- When will my ads start running?
- What does MyAdClicks do to manage accounts?
- Why do accounts require ongoing management?
- Can I make changes once the campaign is activated?
- What are the benefits of advertising with MyAdClicks?
- What are display URLs and destination URLs?
- Can I have more than one ad?
- How often can I change my monthly budget?
- What prevents users from repeatedly clicking on my
ad?
- How does MyAdClicks monitor and prevent invalid clicks?
- Can my business succeed with this form of marketing?
- Where can I get more information on Adwords?>
- How do I contact a MyAdClicks PAY PER CLICK representative?
What is pay per click advertising?
Simply stated, pay-per-click advertising is a means of advertising on
the Internet where the advertiser does not pay a fee to place an ad on
a webpage, but rather pays a certain amount of money each time someone
clicks on their ad and is taken to a page on their website. Back
to top
Where will my ads appear?
Your ad will appear throughout the MyAdClicks distribution network. We
provide sponsored listings with search functionality to Google, Yahoo,
MSN, InfoSpace, Ask Jeeves, Excite, Lycos, Dogpile, and many more! Back
to top
When will my ads start running?
All new PAY PER CLICK ads, and changes to existing ads, are subject to
editorial approvals that generally take 2-5 business days after submission. Back
to top
What does MyAdClicks do to manage accounts?
Account managers will continually monitor your account, terms and budget
in order to help you achieve your desired goals and objectives. Our sophisticated
monitoring software will review your terms and placement up to 24 times
per day to maximize your budget and ensure desired placement. Comprehensive
reports will provide valuable statistical information, enabling you to
make informed marketing decisions. Back to top
Why do accounts require ongoing management?
Sponsored search advertising's auction style marketplace is constantly
changing. As advertisers compete for placement and adjust their bids,
the cost required to maintain desired placement will vary. Proper account
management ensures that advertiser's listings remain in the most cost
efficient positions. Failing to actively manage an account can result
in reduced exposure due to competitors increased bids or possibly paying
far too much for leads. It is critical to properly manage accounts and
monitor results to maximize the effectiveness of search engine marketing. Back
to top
Can I make changes once the campaign is activated?
Changes can easily be made to your campaign even after it is activated.
Terms, budgets, titles and bids will all be monitored and can be changed
at your request. We may also make suggestions that we think will potentially
increase your results. Back to top
What are the benefits of advertising with MyAdClicks PAY PER CLICK?
With MyAdClicks PAY PER CLICK advertising, you can get your ads onto
the MyAdClicks network and pay only when a ready-to-buy consumer clicks
your ad. You decide: how much to pay for a click, how much to spend in
total for the month, and what to promote in your advertising. PAY PER
CLICK is quickly becoming an integral part of advertising programs and
now is the most dominant means of advertising on the Internet.
MyAdClicks simplifies the process by using pre-defined categories customers
are already familiar with. They've been tested over years of publishing.
You can buy categories proven to have a high degree of search relevancy.
This eliminates the burden of having to test thousands of keywords and
keyword combinations. Back to top
What are display URLs and destination URLs?
The display URL is the URL that will appear in your ad and be visible
to users. Your destination URL points to the page that users will see
when they click the display URL. So, you can send users to a different
landing page depending on the particular ad or promotion you are running.
The destination URL will not be visible to users. Back
to top
Can I have more than one ad?
Yes. In fact, we recommend that you use multiple ads to address each
product or service you are offering, as well as each target audience
you are reaching. Back to top
How often can I change my monthly budget?
You can modify your budget as often as you like.
Back to top
What prevents users from repeatedly clicking on my ad?
We employ security filters, both human and automated processes, to catch
these invalid clicks and our advertisers never get charged. However,
if any advertisers ever see suspicious activity in their traffic logs,
we encourage them to contact us right away so we can immediately look
into any issue. Back to top
How does MyAdClicks monitor and prevent invalid clicks?
Security is also an essential component in delivering valid traffic to
our advertisers. We feel that malicious clicks, and the innocent movement
of bots and spiders just doing their job, should not be billed to our
advertisers. Typically our security filters, both human and automated
processes, catch these invalid clicks and our advertisers never get charged. Back
to top
Can my business succeed with this form of marketing?
Businesses that are most successful with sponsored search have a web
site that appears professional and a product or service with profit margins
that justify paying for leads. MyAdClicks has witnessed all types of
business achieve enormous success with their sponsored search campaigns.
Successful candidates must provide competitive pricing and products or
services that are searched for. Catering to consumers nationwide is a
benefit, but even local businesses such as realtors have experienced
tremendous success. Back to top
Where can I get more information on Adwords?
https://adwords.google.com/select/AdWordsOverview.pdf (.pdf)
Back to top
How do I contact a MyAdClicks PAY PER CLICK representative?
To speak to an Account Executive, call 1-888-830-5397, Monday-Friday
8am-5pm CST or email customerservice@myadclicks.com.
Back to top
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Experts Corner:
Search Engine Marketing Specialists
Efficient and cost-effective search engine marketing
is the key to growing your online business, controlling your
costs, and building brand identification with your potential
customer base. Search engines are the telephone books of the
Internet era, but you get to choose where, when, and how often
you are listed. For the right customers to find you, you need
to identify the keywords that bring them to you and cast as wide
a net as possible--within your budget, of course.
Pay-per-click advertising campaigns allow you
to not only market to the appropriate audience but also to only
pay for advertising that delivers results, i.e., when someone takes
the action of clicking on your link. The search engine marketing
specialists at MyAdClicks have the experience and the network of
search engine partners to help you yield the most benefit from
your PPC campaign. Plus, with MyAdClicks' use of Gap Surfing software,
they can help you control your costs.
Gap Surfing entails obtaining the highest ranking
for the lowest price-per-click. Say the number one Google rank
for your preferred keyword costs 58 cents, the number two costs
48 cents, and the number three costs 43 cents. Rather than blindly
bidding to be in the top five, Gap Surfing software identifies
the 10 cent gap between ranks one and two and will buy the second
rank for 49 cents.
Using Gap Surfing, you can identify the range
where you wish to rank and let the software get you there for the
least money. MyAdClicks, a recognized expert in the field of PPC,
uses this technique and many others gleaned from their experience
to garner the most effective results for their clients. Search
engine marketing and management can be labor intensive, which only
makes outsourcing it to MyAdClicks a more attractive option.
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