Last Updated: August 8, 2005
MyAdClicks LLC and its affiliates
(collectively referred to in this Privacy Statement as "we" or "MyAdClicks") recognize the importance
of protecting the privacy of all information provided by users of our
web sites, subscribers to our magazines, registrants for our events,
recipients of our e-mail newsletters and all other customers of our products
and services. We created this policy with a fundamental respect for our
customers’s right to privacy and to guide our relationships with
our customers. This Privacy Statement discloses the privacy practices
for all products and services owned by MyAdClicks. A current list of
our publications, web sites, online webcasts, newsletters and trade shows
can be found at http://www.MyAdClicks.com/.
INFORMATION COLLECTION AND USE
MyAdClicks collects information from our website users, subscribers and
other customers. In this section of our Privacy Statement, we describe
the type of information we collect and how we use it to provide better
services to our customers.
Registration and Ordering When attending our trade shows and other in-person
events, participating in our customer-sponsored webcasts, using some
of our websites and signing up for certain selected services (such as
free subscriptions), users must first register. During registration,
users are required to give their contact information (such as name, e-mail
address, mailing address and phone number). For internal purposes, we
use this information to communicate with users and provide requested
services, and, for our website visitors, to provide a more personalized
experience on our sites. We also may collect demographic information
(such as job title and purchasing responsibilities, company information
and professional certification). We use aggregate demographic information
about our audience to improve our service, for marketing purposes and/or
industry reporting purposes.
Many of our products and services
are free to subscribers who meet certain demographic criteria. Independent
auditors may need to certify the eligibility of these subscribers.
In order to do that, we may collect unique identifiers (such as mother’s
maiden name) that we disclose to the auditors strictly for industry
reporting and audit verification purposes.
For our services that require payment (such as certain events, products
and subscriptions), we also collect credit card information (such as
account name, number and expiration date), which is used for our or our
agent's billing purposes only, and is not otherwise shared.
E-mail Newsletters
If users wish to subscribe to our e-mail newsletters, we ask for contact
information (such as name, e-mail address and, occasionally, demographic
information). We use this information in the same manner as we use
contact information in the registration and ordering process described
above. Recipients of our newsletters can unsubscribe using the instructions
listed at the end of the e-mail newsletter.
Surveys and Contests
From time to time we invite web site users and other customers to provide
information via surveys or contests. Participation in these surveys
or contests is completely voluntary and the website user or other customer
therefore has a choice whether to disclose requested contact information
(such as name and mailing address) and demographic information (such
as zip code or job title). In addition to the other uses set forth
in this policy, contact information collected in connection with surveys
and contests is used to notify the winners and award prizes and to
monitor or improve the use of, and satisfaction with the website or
other MyAdClicks product or service. Subject to the given customer’s
preferences (as described in the "Permission" section below),
such information also may be shared with third party sponsors of such
surveys or contests.
Interactive Features
At some of our sites, we offer interactive and community features such
as discussion boards, webcasts and user profiles. Note that all personal
information sent or posted via such features becomes public information
for which we are not responsible.
Tell-A-Friend
If customers elect to use our referral service for informing a friend
about our sites and services, we may ask them for the friend's name,
job title and e-mail address. MyAdClicks will store and use this information
to send the friend an invitation. This information may also be used
to provide information about our company and related products and services.
The friend may contact us as specified in the tell-a-friend message
to request that no further communications be sent.
Communications with Us
We have features where our customers can submit information to us (such
as our feedback forms). Where such submissions include requests for
service, support or information, we may forward them to our agents,
as needed, to best respond to the specific request. In addition, we
may retain e-mails and other information sent to us for our internal
administrative purposes, and to help us to serve customers better.
Please note that letters to the editor and similar submissions may
be made public.
Communications from Us: Service Updates, Special Offers
In order to best serve our customers, we may send updates that contain
important information about our products and services. For example, we
send new members a welcoming message, and verify password and username
for our password-protected web sites. We may also communicate with a
customer to provide requested services and for account-related issues
via e-mail, phone or regular mail. In addition to such service and product-essential
messages, we offer our customers the option to receive information about
our company, related products, services and special deals. Users, however,
can choose not to receive these communications from us, as set forth
in the "Permission" section below.
Automatic Data Collection
Our web sites, newsletters and, from time to time, certain other products
and services have features that automatically collect information from
customers, to deliver content specific to customers interests and to
honor their preferences. This information assists us in creating products
and services that will serve the needs of our customers.
For example, we use "cookies," a piece of data stored on
the user's hard drive containing information about the user. Cookies
benefit the user by requiring login only once, thereby saving time
while on our web site. If users reject the cookies, they may be limited
in the use of some areas of our web site. For example, the user may
not be able to participate in sweepstakes, contests or drawings. Additionally,
we may note some of the pages the user visits on our web sites and
via our email newsletters through the use of pixel tags (also called
clear gifs) and web beacons. The use of cookies, pixels and web beacons
enable us to track and target the interests of our users to enhance
the experience on our sites and via our email newsletters.
In addition, some of our business affiliates use cookies on our web
sites and in our email newsletters, in ads or promotions. However, we
have no access to or control over these business affiliates' cookies;
we urge users to read their privacy policies for information. In particular,
we use a third-party advertising company to serve ads when you visit
certain MyAdClicks web sites. Such company may use information (not including
your name, address, email address or telephone number) about your visit
to these web sites in order to provide advertisements about goods and
services that may be of interest to you. In the course of serving advertisements
to these web sites, our third party advertiser may place or recognize
a unique cookie on your browser. If you would like more information about
this practice and to know your choices about not having this information
used by this third party advertising company, please {click here}.
We also use an email delivery and marketing company to send emails (including
newsletters) for which you have registered (or otherwise agreed to receive).
Web beacons and cookies may be used in such email messages to help us
measure the effectiveness of our advertising and how customers use our
web sites and other products and services.
For our internal purposes, we gather date, time, browser type, navigation
history and IP address of all visitors to our web sites. This information
does not contain anything that can identify users personally. We use
this information for our internal security audit log, trend analysis
and system administration, and to gather broad demographic information
about our user base for aggregate use.
We may combine demographic information supplied by a customer at registration
with web site usage data to provide general profiles, in aggregate non-personally
identifiable form, about our customers and their preferences in the content
of the site and advertising. We may share this composite information
with our advertisers and business affiliates to help them better understand
our services.
WITH WHOM YOUR INFORMATION IS SHARED
When we have co-branded, customized, private label, "powered by" or
sponsored products and services, or when we join with other parties to
provide specific services (however, we do not share credit card information
with such third parties), then, subject to the given customers preferences
(as described in the “Permission” section below), we may
share (provide and receive) personal information with such third party.
In particular, please note that, subject to the given customer’s
preferences (as described in the "Permission" section below),
information collected in connection with online webcasts, will be shared
with the sponsor of the particular webcast(s)/seminar(s). These sponsors
will use the information according to their own privacy policies, and
we urge participants to read those policies and be aware of their privacy
practices before registering.
In addition, at some related sites, information may be shared with selected
advertisers if a user affirmatively clicks through on a link/ad to such
advertiser at those sites or in e-mails.
Finally, on occasion, we may provide targeted lists of names and offline
and online contact information for marketing purposes to third parties,
subject to our Permission policies, as described below, pursuant to which
we give customers the option of not having their name or contact information
disclosed to third parties.
Other than as set forth above, we do not share personally identifiable
information with other companies, apart from those acting as our agents
in providing our product(s)/service(s), and which agree to use it only
for that purpose and to keep the information secure and confidential.
Also, our parent, subsidiary and affiliate companies, entities into which
our company may be merged, or entities to which any of our assets, products,
sites or operations may be transferred, will be able to use personal
information. We will also disclose information we maintain when required
to do so by law, for example, in response to a court order or a subpoena
or other legal obligation, in response to a law enforcement agency's
request, or in special cases when we have reason to believe that disclosing
this information is necessary to identify, contact or bring legal action
against someone who may be causing injury to or interference with (either
intentionally or unintentionally) our rights or property. Users should
also be aware that courts of equity, such as U.S. Bankruptcy Courts,
might have the authority under certain circumstances to permit personal
information to be shared or transferred to third parties without permission.
We may share aggregate information, which is not personally identifiable,
with others. This information may include usage and demographic data,
but it will not include personal information.
CORRECTION/UPDATING PERSONAL INFORMATION
If your personally identifiable information changes (such as zip code),
or if you no longer desire our product(s)/service(s), we provide a way
to correct or update your personal data: you may either contact Customer
Support for the applicable product or service or, to change your preferences,
complete the "Feedback" page as described in the "Permission" section
below.
PERMISSION
Our customers are given the opportunity to choose whether to receive
information from our affiliates and us not directly related to the
product or service for which they registered (or which they otherwise
agreed to receive). Customers also have the opportunity to choose whether
to have personal information shared with third parties for marketing
purposes. Instructions for how to exercise these choices are contained
in e-mails sent by us, on our product websites and in each of our publications.
Customers also can go to our "Feedback" page at any time,
at http://www.MyAdClicks.com/feedback/permission.html to change their
preferences. In addition, for those customers that are California residents,
you may have additional rights, as described in the "Your California
Privacy Rights" section below.
Please note that we will endeavor to implement your permission requests
within a reasonable time, although for a time you may continue to receive
mailings, etc., transmitted based on information released prior to the
implementation of your request. In addition, please note that even after
such request is implemented, you will continue to receive information
directly related to the product or service for which you registered (or
which you otherwise agreed to receive), so you always are kept informed.
YOUR CALIFORNIA PRIVACY RIGHTS
Beginning on January 1, 2005, California Civil Code Section 1798.83 permits
those customers that are California residents to request that MyAdClicks
not share your personal information with third parties for their direct
marketing use. To make such a request, [click here] or write us at:
Legal Department - Privacy Officer
MyAdClicks LLC
7641 Huntmaster Ln
Mc Lean VA 22102
privacyrequests@MyAdClicks.com
SECURITY
We use reasonable precautions to protect our customers' personal information
and to store it securely. Sensitive information that is transmitted
to us online (such as credit card number) is encrypted and is transmitted
to us securely. In addition, access to all of our customers' information,
not just the sensitive information mentioned above, is restricted.
Only employees who need the information to perform a specific job (for
example, a billing clerk or a customer service representative) are
granted access to personally identifiable information. Finally, the
servers on which we store personally identifiable information are kept
in a secure environment.
LINKS
Our web sites contain links to other sites. MyAdClicks is not responsible
for the privacy practices or content of such other sites. We encourage
our users to be aware when they leave our site and to read the privacy
statements of each web site to which we may link that may collect personally
identifiable information.
NOTIFICATION and CHANGES
If we change our Privacy Statement, we will post those changes on this
page so our users are aware of what information we collect, how we use
it and under which circumstances, if any, we disclose it. Users should
check this policy frequently to keep abreast of any changes.
For questions about this Privacy Statement, contact:
Legal Department - Privacy Officer
MyAdClicks LLC
7641 Huntmaster Ln
Mc Lean VA 22102
Toll Free: 1-888-343-4808
privacyrequests@MyAdClicks.com
For all other questions concerning the practices of this site or any
dealings with MyAdClicks LLC, contact us at:
Corporate Communications
MyAdClicks LLC
7641 Huntmaster Ln
Mc Lean, VA 22102
Toll Free: 1-888-343-4808
communications@valclicks.com |